Monday, September 8, 2008
EA Sports, Tiger Woods and “The Jesus Shot”
http://www.marketingprofs.com/news/marketing-inspiration/index.asp?nlid=537&cd=dmo121
I wouldn’t be surprised if we start hearing about this more and more in the next few days from various religious organizations, but I think the marketing tips at the end of the article are quite useful.
Friday, September 5, 2008
Sarah Palin - “A Sharp Nail”
http://www.ontheissues.org/default.htm
If you still, can’t decide, resort to the Anagram Genius.
I got a little help online from http://www.anagramgenius.com/server.html
I leave the interpretations to you.
The Candidates
McCain/Palin – “Panic in calm” or “Calm in panic”.
Obama/Biden – “Idea man, Bob.”
Barack Obama – “A back a Rambo” I have no idea what that means, but its cool.
John McCain – “Chic -n- on jam.” I have no idea what that means, but its funny.
Joe Biden – “Be joined.”
Sarah Palin – “A sharp nail.”
Politician – “I, in Capitol?”
And just in case you were wondering:
Hillary Clinton - ‘Only I can thrill.’
Thursday, September 4, 2008
Social Networking through Meetup.com
I’m a little surprised when I talk to people about Meetup.com that they haven’t heard about that either. Perhaps it has much to do with the generation more than anything else. Younger folks seem to know what I’m talking about while seasoned business professionals are at most times unaware.
The best part about Meetup is finding like-minded people who share your particular interest. It’s our commonality which builds a community around that particular topic. So for those who are unaware……..According to their website Meetup.com:
“Meetup is the world’s largest network of local groups. Meetup makes it easy for anyone to organize a local group or find one of the thousands already meeting up face-to-face. More than 2,000 groups get together in local communities each day, each one with the goal of improving themselves or their communities.
Meetup’s mission is to revitalize local community and help people around the world self-organize. Meetup believes that people can change their personal world, or the whole world, by organizing themselves into groups that are powerful enough to make a difference.”
I had a chance to attend Aaron Ross’s “PebbleStorm” Meetup last night in Beverly Hills. Aaron provided a comfortable atmosphere in which to meet a wide variety of business owners and professionals who were at different stages of business careers and journeys looking to “make money through enjoyment” as opposed to “make money, then enjoy it.” Though still in its infancy, Pebblestorm can still serve as a resource for people to express there ideas about starting a business they are passionate about or an opportunity for people to help other businesses expand.
More info on PebbleStorm:
Wednesday, September 3, 2008
Lean Forward Networking
Tuesday, September 2, 2008
After Labor Day…..we labor…..
I had a chance to read Egbert Sukop’s “The Money Adventure” and Paul Gillin’s “The New Influencers” over the weekend much to my enjoyment.
Sukop reveals his perspective on the “psychology of money” which I found to be very revealing and informative.
Gillin’s book is nothing short of fantastic as he is able to clearly articulate how social media is impacting businesses on almost every level.
I also started the “Social Media/Business Marketing Networking Meetup Group” here in Los Angeles. If anyone cares to visit, join or speak at our meetings, please feel free to contact me. Here’s the URL to the group:http://technology.meetup.com/4/
And here’s your link of the day:
Popping the Top on Your Brand’s Potential With Social Media:
Q&A With Gary Vaynerchuk by Mack Collier
http://www.marketingprofs.com/8/brand-potential-social-media-collier.asp?adref=znnpbsc198
Friday, August 29, 2008
Generation “J” - That’s who you want to target!
And once we reach Generation “X” again will they be “Generation XX” or “Generation X - Revisited”? In either case marketers need to be looking 300 years from now and target “Generation J”.
That’s who you want to go after to stay ahead of the curve. ;O)
Here’s your link: Industry Charts/ Demographics on Generations “X”, “Y” etc….
Thursday, August 28, 2008
Why Even bother with Social Media?
I have photography business here in Los Angeles and I use various means to get my message across. LinkedIn, MySpace, YouTube, Twitter are just examples of what I use, but why do I use them? http://raysme.blog.com
Link of the Day:
How Zappos (a shoe company) is harnessing the power of Social Media to build their brand
http://www.inquisitr.com/2694/twitter-marketing-an-interview-with-zappos-ceo-tony-hsieh/
Wednesday, August 27, 2008
Welcome…I guess this is where it starts….
As I come across links to articles that I believe will bring value to your business I will post them here.
I think Social Media, when used to improve a company’s or a person’s image or “brand”, can help people better understand a company and how a company can better understand the people they serve.
The media is clearly in the hands of the public. “Buyer Beware” has turned to “Supplier Beware”. But even this phrase has negative connotations to it. I think both the buyer and the supplier can work hand in hand to help each other. Social media is way to bridge any gap between the two.
Here is your link of the day: Wikipedia’s Defintion of Social Media
http://en.wikipedia.org/wiki/Social_media